Aberdeen Group The Product Portfolio Management Be..
The Aberdeen Group: "The Product Portfolio Management Benchmark Report - Achieving Maximum Product Value"
More and more successful companies today are aiming for substantial revenue growth from new product innovation and launch. Benchmarks indicate that many companies realize at least 11% higher margins on products that have been on the market for less than two years, with a quarter of these organizations seeing margins of up to 50% or more. To help achieve these goals, management is turning to project and team enabling technologies that support project management, product data management, and collaboration.

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